Monday, April 4, 2016

Netiiquette IQ Technical Term Of The Day - Ephemeral Messaging - 4/04/2016






Ephemeral Messaging
Ephemeral  messaging is the mobile-to-mobile transmission of multimedia messages that automatically disappear from the recipient's screen after the message has been viewed. The word "ephemeral" describes something that only lasts for a short period of time.
Snapchat is a well-known example of an ephemeral messaging application. Snapchat messages can only be viewed once -- and during the viewing period, the recipient must maintain contact with the device's touchscreen or the message, which is called a Snap, disappears.
While ephemeral messaging is reshaping the landscape of digital communication, it is also raising questions around data privacy, data permanence and data security. Snapchat became the subject of an U.S. Federal Trade Commission (FTC) investigation when it was alleged that Snapchat deceived consumers with promises about the ephemeral nature of messages sent through the service. The FTC has since ruled that Snapchat did not employ reasonable security measures to protect personal information from misuse and unauthorized disclosure.
Ephemeral messaging which "self-destruct" can be contrasted with SMS text messaging and iMessage, both of which require the recipient to physically delete messages from the device.
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For a great satire on email, please see the following:
https://www.youtube.com/watch?v=HTgYHHKs0Zwscoop_post=bcaa0440-2548-11e5-c1bd-90b11c3d2b20&__scoop_topic=2455618
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In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

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In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via paper.li.I have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.


I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology marketplace.Anyone who would like to review the book and have it posted on my blog or website, please contact me paul@netiquetteiq.com.
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